2014商务英语中级阅读指导(1)

2014-05-09 19:20:45来源：网络

　　剑桥大学考试委员会设立BEC考试的目的是在全球范围内建立一个测试商界雇员英语水平的统一标准，使BEC证书被跨国公司和非英语国家的大公司用作商务英语测试标准，以评估在真实商务环境下雇员的英语水平，使人力资源部门能准确评估雇员商务英语的运用技能。因此，与我国的四、六级考试相比较，BEC考试更侧重对英语实际运用能力的考查。换句话说，BEC中的考查内容都是可以马上拿到实际工作中去的，不会出现所谓高分低能现象。下面是关于阅读考试的一些指导，希望对大家有帮助。

　　Example: The job offers perks in addition to the basic salary. Answer: D 1. Experience in advertising would be helpful in this job.

　　This job would probably suit somebody who has worked in the purchasing department of a large chain of stores. 3. Three years’ experience would not be enough for this job. 4. For this job it would be useful if you have studied how to carry out surveys into consumer attitudes. 5. In this job you would take charge of a product which has been on the market for many years. 6. To get this job it is not necessary to have work experience. 7. Such a high-ranking position does not come up very often.

　　A Product Manager

　　This company has at present about 30% of the market and a turnover of more than £500 million. The person appointed will have responsibility for a long-established product which is a household name. Experience in the insurance market is necessary and a background in accountancy would be helpful.

　　B 　Group Product Manager

　　This is a rare opportunity to work at a senior level for a market leader in the food industry, located in the north of the country. The person appointed will report directly to the Marketing Director and take full responsibility for a turnover in excess of £80 million and a team of three managers. Applicants need to have a minimum of five years’ experience in product management. A market research qualification would be an advantage.

　　C 　Management Trainees

　　For this exciting position in the leisure industry we are seeking management trainees to develop excellent buying skills. Possibly a new graduate, the successful applicant may have experience with a big national retailer, but must certainly possess excellent negotiation and communication skills.

　　D 　Marketing Executive

　　This important position has recently been created by one of the country’s leading clothes manufacturers. It is an outstanding opportunity for a graduate with two years’ experience in design or magazine publishing. The successful candidate will be given responsibility for a major, recently launched brand. It would be an advantage to have experience of promotional activities. Excellent fringe benefits on offer.

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