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汇总：中级口译历年真题听力原文合集51

2010-08-05 00:00:00来源：网络

　　凌凌教你学口语：每日一句系列
　　备战口译：原创双语时事汇总
　　2010秋季上海口译考试报名通知

　　中级口译考试介绍：

　　具有大学英语四级和同等英语能力水平的考生可以报考。

　　凡获得“上海市英语中级口译岗位资格证书”者均具有良好的口语水平和基本口译技能，可从事一般的生活翻译、陪同翻译、涉外导游以及外事接待、外贸业务洽谈等工作。

　　上海中级口译的笔试和口试虽然是分开进行的，但其笔试的证书在社会上却有很高的认可度。现在中国受金融风暴的影响，各大公司纷纷裁员，但中高级口译等高等专业人才仍存在很大的缺口。

　　为了方便广大口译考生备战秋季的考试，新东方在线口译频道特别汇总整理了近九年来的中级口译听力原文，供考生复习备考。

　　中口0503听力原文

　　Questions 23-26

　　【原文】

　　What is marketing? Some people hold the mistaken idea that marketing is little more than selling. But marketing is more than just a business activity. In fact, it’s something everyone does quite often, acting as either the customer or the marketer. Consider a few of the activities we take for granted, like riding a bus, shopping for clothes, reading a newspaper or watching television. All of these rely on marketing. It’s hard to imagine contemporary life without marketing. You are on the customer side of marketing when you shop at the supermarket, pay your tuition or go to a movie. You are on the marketer side of the transaction when you advertise for a roommate, convince friends to lend you their bicycle or interview for a job. In the last two examples, you are marketing yourself and your credibility. Job applicants use resumes as marketing tools to gain interviews with potential employers. And then use the interviews to demonstrate what desirable products they are. Similarly, models and actors use photographs to market themselves. Artists and writers supply samples of their work. Even in the commercial round, companies aren’t the only marketers and goods aren’t the only item marketed. Football teams market themselves when they give team photos and other premiums to their fans. And non-profit groups market what they do, the medical research or political action, when they solicit contributions of time and money or try to influence people’s behaviors.

　　In 1985, the American Marketing Association redesigned marketing as the process of planning and executing the conception, pricing, promotion and distribution of ideas, goods and services to create exchanges that satisfy individual and organizational objectives. This definition encompasses all the diverse activities of marketing and highlights the central marketing functions-the exchange process.

　　本文选自新东方口译名师裴晓栋的blog,blog链接地址：http://blog.hjenglish.com/peixiaodong