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But the IOC pockets an ever-greater share of these revenues: today it gives less than 30% of television revenues to the host city.
In 1992, by contrast, it gave Barcelona 69% of the broadcast spoils (see chart).
If no cities wish to host the games, however, this model is unsustainable.
It could simply tinker with the existing model and give a larger share of its revenues to the host city, or promise to cover a portion of a city's cost overruns.
tinker: to make small changes to something in order to repair it or make it work better做小改动,做小修补;摆弄
Some suggest a more decentralised hosting model, with different Olympic events taking place in those cities around the world that have the right sports infrastructure for them. 有人建议采用更分散的举办模式,即不同的奥运赛事在全球具有相应体育基础设施的不同城市句型。
decentralize: [I,T] to move parts of a government, organization etc from a central place to several different smaller ones (使)〔政府、组织等的部门〕分散
infrastructure: the basic systems and structures that a country or organization needs in order to work properly, for example roads, railways, banks etc基础设施[建设]〔如公路、铁路、银行等〕
This would spread the costs more widely and decrease the probability of white elephants.
white elephants: something that is completely useless, although it may have cost a lot of money 昂贵而无用的东西
But broadcasters would bear the cost of setting up teams around the world.
The really radical answer would be to designate one or a few permanent host cities so that the Olympics sports infrastructure has a life beyond the extinguishing of the Olympic flame. 真正激进的方案是指定一个或几个永久性主办城市。如此一来,场馆设施在奥运圣火熄灭后仍可继续保留使用。
radical: radical ideas are very new and different, and are against what most people think or believe激进的;前卫的
designate: to choose someone or something for a particular job or purpose(为特定工作或目的)任命,选定,指派
extinguish: to make a fire or light stop burning or shining熄灭(火或光)
Christine Lagarde, managing director of the International Monetary Fund, has spoken favourably of this idea. 国际货币基金组织总裁克里斯蒂娜·拉加德对此想法表示赞同。
managing director: someone who is in charge of a large company or organization 〔大公司或大机构的〕总经理,总裁
The proposal is not new. In 1896 Greece's King George pleaded with de Coubertin to make the country the permanent host.
plead: [I,T] to ask for something that you want very much, in a sincere and emotional way 恳求,祈求,央求
The Frenchman would not have it. 这位法国人没有答应。
“I decided to act as if I were stupid, pretending not to understand,” he wrote.
Thomas Bach, the IOC's president, may not have the luxury of ignoring reality for much longer.
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